on Thursday, February 14, 2019
Research confirms, marketing is not a “one size fits all” approach and instead should consist of a healthy mix of both print and digital touches. Digital is undoubtedly a buzz word that will continue to have a large presence in 2019. Print? Print is still alive and well and should be considered a powerful multigenerational tool.
The role of print and its place in marketing has changed. Today’s print has moved from being a commodity item to a way to bond and connect with your patients. Let’s take for an example a presentation folder.
Providing a folder to your patients is a simple yet effective way to create a professional first impression and keep your patients organized all while keeping your practice top of mind.